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Listed under:  Language  >  Text types  >  Persuasive texts  >  Advertising
Listed under:  Economics and business  >  Marketing  >  Promotion (Marketing)  >  Advertising
Interactive

It all 'ads' up!

Students create and explore advertising jingles.

Interactive

MoneySmart: needs and wants

This resource is two interrelated activities about distinguishing between needs and wants and shopping for best value. The first level shows Flynn, a young child who needs various items for school. Users choose the clothing and personal items they consider essential. They can swap items and review their choices. The second ...

Video

BTN: Did you see it? Subliminal advertising

Are you persuaded to purchase products by the advertising you see on TV? If advertising was so subtle that we couldn't distinguish it from the content of the shows we watch, what effect might this have? Watch this clip and find out how some advertisers are using hidden messages to advertise products and influence our purchasing ...